CREATE THE FOUNDATIONS OF YOUR BRAND

Building a clear and meaningful brand has a direct link to commercial growth, profitability and loyalty. A clear, creative brand strategy aligns all actions, behaviours, communications and design.

Brand Strategy & Roadmapping

WHAT WE DO

Armed with the insights arrived at during the Roadmap Discovery, we develop a brand strategy to set the foundations of your brand. A detailed document that distills the essence of your brand into a powerful strategic roadmap. We use the framework as an internal compass to align the brand’s conceptual, verbal and visual elements under a single common narrative, driving differentiation and consumer loyalty.

As part of the strategic phase, we will:

• Define the Brand’s Position
• Create the Brand Story & Key Messages
• Establish the Brand’s Archetype
• Develop Names & Taglines

HAND-CRAFTED, UNIQUE DESIGNS THAT LAST

A Logo and Brand Identity are the visual aspects that form your brand. We design the look & feel, logo, icons, colour palette, typography & graphical elements to bring your brand’s personality to life

LOGO DESIGN & BRAND IDENTITY

WHAT WE DO

Each logo design and brand identity project starts with understanding the overall look and feel either from the Brand Strategy or our completed Logo Design Worksheet. This forms the basis of the creative logo design brief and is instrumental in developing the brand identity. The identities we develop give our clients the foundation they need for delivering holistic brand experiences. While difficult to isolate the ROI of a new identity, the aim is to increase equity by shaping powerful brand experiences that inspire people to believe in the brand.

• Logos & Icons
• Brand Guidelines
• Image & Graphical Elements
• Type & Colour Treatments
• Stationery Designs
• Online Brand Asset Management

View our logo identity guide prices to help you prepare your budgets